Who We Are

Trends Alley is an up-and-coming Australian brand committed to delivering premium quality bath textiles to its customers. Our products are a mark of contemporary style and expert craftsmanship, made from materials that are gentle on the skin and built to last.

We pride ourselves on being a family-owned business. From manufacturing to importing the goods here in Australia, warehousing, order processing and finally delivering products to your doorstep, our family is involved every step of the way to ensure that each piece lives up to the very high standards we have set for ourselves.

We source our products from our state-of-the-art facility in Pakistan. With five decades of experience in the terry towel industry, it has a strong footprint in the European market. There, it is catering to a range of segments, including retail, wholesale, hospitality and healthcare.

Our production process is ISO-9001, and OEKOTEX certified. So, when you order from us, rest assured that your towels and robes not only meet the highest standards of quality but are also free from harmful substances and safe to use for you and your family. In addition, our facility also maintains a BSCI certification meaning that our products are ethically made while taking care of the environment and our people.

Proudly Made In Pakistan

Our products are sourced from our family-owned production facility located in Karachi, Pakistan’s major commercial hub and the heart of its terry towel industry.

Curated Collections For The Perfect Bath Experience

At Trends Alley, we know the importance of self-care. And there’s nothing better than a tranquil bath to get your day off to a great start or rejuvenate after a long, tiring day. Take your bath experience to the next level by wrapping yourself in the thick, velvety good softness of our luxury towels and bathrobes. In other words, create your perfect bath experience.

Delivering Value Sustainably

While delivering value to our customers is important, we believe in doing so in a socially responsible manner. Our production facility is ISO 9001, OEKO-TEX, BSCI, and GOTS certified. This means that our products are made through eco-friendly processes and under socially responsible working conditions. So, you and your family can wrap yourselves in luxury and feel good about it!

Customization Options Also Available

We also provide customization options for large orders. So, if you are a hotel, spa or retail chain that would like to build its custom product suite, our team can work with you to understand your needs and develop products in the colours and designs you want.

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